Tag Archive | Marketing and Advertising
The Top Reason Small Businesses Are Failing At Social Media
‘If you fail to plan, you plan to fail.’ Small businesses are running into social media marketing with little knowledge of what they are doing and hopes that they can wing it and figure it out along the way. Well, kudos to you for making at least the first step but, unfortunately, it’s the wrong […]
Specialize, But Never Narrow Your Vision [Professional Development]
There is too much information out there. The world changes rapidly every day. New discoveries, advancements in technology, industry changes. Makes your heads spin. So what do you do? After learning the basics, you specialize. You get so well at doing one thing, you leave the other areas alone. There’s already too much to learn in […]
Marketing is the Task, Social Media is Just a Tool
Let’s just get something straight… Businesses trying to attract customers through relationship building is nothing new. This is an element of marketing that has existed many, many years ago. Previously, communicating to the masses had to be executed through limited, established channels such a TV, radio, newspapers, billboards, etc. Now, everybody can do it! At […]
Small Businesses: Hone Your Marketing Skills! Here’s How…
Marketing is essential in every business. In my opinion, everyone in a small business should be part of its marketing team. And a very important element of marketing in today’s world is keeping updated on the latest trends and tools available and ensuring that you are executing your strategy in the right context and for […]
