Social Media
[Social Media Showcase] Bathroom Brands Using Humour to Break Through the Clutter
Let’s face it – what are you going to say about your bathroom product that hasn’t already been said? When you’re in this rather boring industry filled with generic products, you have to find a way to grab attention and quickly. Solution? Humour! Check out how these brands that could have gone completely unnoticed used […]
What Does Your Dad Know About Social Media
Few things are more entertaining than having a discussion with my dad on social media. In the beginning, he had no clue what it was about but slowly he got into it. He’s matured from ‘What is a Facebook?’ to insisting that I share my bad experiences with companies on Facebook so they can see. […]
No @ScotiabankJM I Will Not Email the Issue I JUST Described
*sigh* Companies stay pissing me off on Twitter. The issue: I’ve been unable to log in to Scotiabank’s iPhone app for a few weeks. They are pretty active on Twitter so I thought I would reach out to them and see what they had to say. The conversation: @stacyannhayles Hi there. We’d like to look […]
What’s In It For Me? – Truth About Marketing
Just in case you haven’t realized… Just in case you haven’t heard this before… NOBODY CARES ABOUT YOUR BRAND BUT YOU! Yup, that’s right. Not your stakeholders, not your customers, not even your brand advocates. Just you. But all is not lost. There is still a way to make your stakeholders, customers and advocates feel […]
Social Media is a Marketer’s Job, Not a Technician’s
I am currently blocked by @JamaicaTax, the official account of the Tax Administration Office of Jamaica. *sigh* It must have happened some time ago but I just realized a couple days ago when I needed to contact them about, I don’t know, paying my taxes. At first I thought it was all a big […]
I’m Blogging on TechDasher
Hey guys! I haven’t been here for a while. If you follow me on Twitter, you’d know A LOT has been happening recently. Over the next few days I’m going to share info about all the great stuff that’s going on; starting right now: I am now a full-time blogger on TechDasher. TechDasher is a technology […]
Marketing is the Task, Social Media is Just a Tool
Let’s just get something straight… Businesses trying to attract customers through relationship building is nothing new. This is an element of marketing that has existed many, many years ago. Previously, communicating to the masses had to be executed through limited, established channels such a TV, radio, newspapers, billboards, etc. Now, everybody can do it! At […]
My Letter to Cyber Bullies
Dear Cyberbully, Why on earth do you do it? See, I know you. I know your friends and your life and I know it has been ROUGH for you. You probably have laundry so dirty, that if aired in public it would leave a thick layer of black smoke. So why would you try to spread […]
Twitter Chat Tomorrow: Social Media for Job Creation #StreamingSMML
I am very proud to announce that tomorrow @StreamingSMML will be hosting it’s first Twitter chat! *throws confetti in air in extravagant fashion* The topic for the chat is ‘Social Media for Job Creation in Today’s Challenging Economy’ and we are looking forward to all the persons who use social media for work to join […]
